This fireside chat between Juras Juršėnas, COO at Oxylabs and Fred de Villamil, Senior Director of Data Acquisition, QA, and Platform at NielsenIQ Digital Shelf will explore the digital revolution we are experiencing as we enter the agentic AI era of e-commerce, powered by web data automation. The conversation will look at why large-scale data access matters for businesses and consumers, and the obstacles it faces. These challenges, such as the dynamic website structures and other anti-automation friction also provide an opportunity to discuss the still crucial role of human expertise in AI-powered industries. The experts will touch upon the evolving legal landscape governing AI and data access and how to stay within the limits of compliant and ethical web data gathering. The rapidly unfolding future of agentic e-commerce presents platforms with potentially faithful choices. It is time to discuss how they can adapt as web data once again becomes the fuel of a major digital transformation.